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The Business Case for Soil

The business world must get to grips with dirt. Soil provides food, fibres and fuels, and regulates water resources and climate. Yet most businesses are unaware that their bottom lines depend on soil; nor are they aware of the risks they face from its degradation. More must recognize that improving soil quality is a smart investment.

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Regenetarians Unite!

If we each take responsibility for our section of the garden as consumers, at global scale we can make a significant impact on mitigating climate change, drawing back down atmospheric carbon previously lost from soil, and sequestering it as stable organic matter.

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It’s… Alive?

“Soil is at the center of [human] health, environmental health, climate resilience, economics, and is the basic infrastructure of all civilization.”